As subscription streaming services grab more and more games from free TV and basic cable, many fans are crying foul.
A new Fox News national survey of registered voters finds that majorities of both sports fans (72%) and non-fans (60%) think major sporting events should be required to stay on free broadcast television, not behind streaming paywalls. Only 27% of fans and 38% of non-fans say leagues should be allowed to shift games to paid streaming services.
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For those who like to catch their favorite team from their favorite couch, the price is becoming a serious penalty. Nearly 6 in 10 sports fans say they’ve skipped watching a game at least a few times in the past year because it was too expensive, including about one-third who say this has happened “many times.”
And even when fans are willing to pay, figuring out how to watch can feel like a blocked shot. Nearly half of fans (47%) say they’ve skipped games because it was too difficult to find or access them. Then again, roughly the same share (46%) say they’ve only rarely or never been sidelined. When it comes to TV viewing, they’ve really got game.
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Nearly three-quarters of registered voters consider themselves sports fans (73%).
Conducted March 20–23, 2026, under the direction of Beacon Research (D) and Shaw & Company Research (R), this Fox News survey includes interviews with a sample of 1,001 registered voters randomly selected from a national voter file. Respondents spoke with live interviewers on landlines (104) and cellphones (641) or completed the survey online after receiving a text (256). Results based on the full sample have a margin of sampling error of ±3 percentage points. Sampling error for results among subgroups is higher. Results among sports fans have a margin of sampling error of ±3.5 points and non-sports fans ±6 points. In addition to sampling error, question wording and order can influence results. Weights are generally applied to age, race, education, and area variables to ensure the demographics are representative of the registered voter population. Sources for developing weight targets include the most recent American Community Survey, Fox News Voter Analysis, and voter file data.
Fox News’ Victoria Balara contributed to this report.
